Older persons are a growing percentage of the population in Israel, as in other developed countries. Unfortunately, their growing numbers have not been accompanied with equivalent social status and power, and many seniors in Israel experience ageism, discrimination and exclusion in various areas of life including work, healthcare and social rights. The Clinic was established in 2014, in partnership with the Law in the Service of the Elderly Association
, with the aim to promote equal rights for older persons as an integral part of the human rights discourse in Israel. The Clinic promotes this goal by incorporating multiple strategies including legal advocacy, policy change and legislation, education and dialogue with older persons, family members and service providers such as health care professionals and social workers. The issues that are dealt with range from the right to healthcare in old age; the right to long-term nursing care; the right to fair pension, including for members of kibbutzim and women; preventing discrimination against elderly at work, leisure and the healthcare system; the right to autonomy and freedom of choice.